500,000 according to studies by Technet!

That’s right; nearly 500,000 app related jobs are currently in the USA, up from a very low zero in 2007. This trend is coming to a UK shore near you as companies look to take advantage of the ever growing mobile market; especially in mobile communications, and specifically with app related products.

Reactiv Apps are one of these companies, already hiring 6 new employees in 2012 so far (roles including: Sales, Customer Service, and App Developers). At a time when un-employment is reaching worrying highs, will the talent of being able to make an app be the saving grace?

500,000 Apps and counting! That’s the figure for the Apple App store alone, not taking into account Android, Blackberry, and the numerous third party sites on the web. 2012 is also the year the 50 billion download is likely to occur. A remarkable growth of over 40 Billion downloads in just three short years. Considering the Mobile App industry is only 5 years old, the growth seen is impressive to say the least.

So what does this mean exactly?

It shows 2012 could become the year of the App. A year when the tipping point occurs and companies of all sizes and sectors join the growing mobile market.

We’ve already seen it at Reactiv Apps with clients including restaurants and sports clubs. Businesses that are traditionally weary of new media are embracing mobile marketing and apps in general.  Just 18-months ago this was not happening.

With the introduction of smartphones, users can now stay connected all day-every day. The growth of mobile apps therefore makes sense, and with this increase in demand brings the value of a person that can make an app.

As a fast growing company, Reactiv Apps are constantly searching for talented young people to join the ever-growing team. We have plans to hire dozens of new developers in the next 12-months, but the market for this skill set is still in it’s infancy.

After visiting Universities in recent weeks though, the signs are positive for the future. 2012 is seeing new courses set up at most universities and colleges. Young people are also seeing the advantages of entering a career involving apps. Leaving behind more traditional online activities such as web development and design.

The UK will soon see similar growth, with demand for talented individuals that can make an app booming. However, it’s not only developers that will benefit from this growing market. The industry is seeing growth in sales, customer services, tech marketers, and designers. It’s an industry on the up and there are no signs of this slipping away just yet.

So the next time you download an app, think about the growing industry you’re helping to build. An industry with talented individuals, innovative minds, and a great deal of upside.

Reactiv Apps offer state of the art Mobile Apps perfect for businesses of any size. With unique features only offered by us, Reactiv Apps is the only place to go for your mobile marketing in 2012.

Picture By Brian Wilkins